The design and delivery of a scalable loyalty platform improving low customer turnout by increasing engagement and establishing long-term community tracking for a major cultural institution. Our team solved a 3,000-RSVP–to-600-attendee gap by transforming free arts events into high-value experiences.
Arsht Rewards is a web-based (mobile and desktop) customer loyalty program designed to engage the Miami-Dade community through point-based incentives while reinforcing the value of free events at the Adrienne Arsht Center. This scalable platform addresses an RSVP-to-attendee gap by transforming free arts events into high-value experiences. Through research and strategic product design my team and I reframed “free” as something valuable to improve low customer turnout rates. The platform encourages attendance, promotes repeat engagement, and builds long-term customer relationships with the arts.
Lead Product Designer (me), 3 Product Designers, 2 UX Researchers, 2 Developers, 1 Project Manager
Exploring #Booktok social media phenomenon through data.
Individual Project
Help universities achieve their mission of solving the world's most challenging problems by making the process of collaborating on interdisciplinary projects, intuitive, inviting, and equitable. Bridging the gap
Unlocking the future of academic networking! Designed to revolutionize how students and faculty members connect and collaborate, Discover Me consolidates interdisciplinary project application information. Empowering the higher education community with a seamless platform that makes it effortless to search for peers, communicate effectively, and showcase profiles. This web application enhances an institution's productivity and innovation by making every connection count.
UX Design Team of 2 | Collaborator Noel Nunez
ErrorSafe is a nursing home error reporting software with a system and portal view that aims to facilitate a more intuitive and easy-to-use error reporting process. This web application is part of a product suite.
UX Designer | Team of 4
An end-to-end event planning platform with AI-driven tips, task tracking, and guest management.
Eventify is an event planning tool designed to assist in seamlessly orchestrating mid-scale social gatherings by simplifying and streamlining the event planning process. The tool keeps track of guests, RSVPs, and event planning tasks. The “Tips” feature incorporates AI for quick and easy guidance. Incorporating Eventify eliminates the hassle of figuring out each step on your own. Planners are empowered to navigate tasks efficiently with comprehensive resources and guidance.
Telling an interesting story about homelessness. In America, continuums of care are addressing the changing landscape by providing support.
In the United States, continuums of care are addressing the changing landscape by providing support. Continuums of Care have provided communities hope and are chaning the homelessness landscape in Florida. The continuums have provide these youths a place to stay as many reported shared housing as their primary living situation.
Individual Project
To enhance player engagement and satisfaction by identifying violated heuristics and usability issues. Target to employ these insights to refine the game's design within "Mangrove City," a VR game.
Mangrove City is an interactive VR game designed for middle school students that teaches them about the importance of mangrove forests and its ecosystem. The single player game experience allows students to paddle through a fictional canal and complete interactive mini games at the “Education Stations”.
UX Research Team Lead | Team of 4
SafeVision is a wearable, touch screen, front facing body worn camera. As part of a product suite, this is compatible with a companion app!
Role: UX/UI Designer
